“Not one had a clue what they were paying in fees.”
Several things can restrict a healthy retirement. One of the least discussed is the role of fees. Several kinds of fees can add up: fees to your financial advisor, fees associated with owning an investment, and fees tacked on in unexpected places.
I spoke with Suzanne, a Geezeo user who runs the Geezeo group “About Financial Advisors”. She realized in the nick of time how much fees were costing her. She now teaches others common-sense ways to keep your fees at a minimum for maximum returns.

Suzanne, you narrowly escaped some bad financial advice. But, you rose up to take the lead yourself. Can you tell us what happened?
I started putting money into my retirement account when I was in my early 20’s, Katie, but had it all in company stock. When I retired, at 47, I realized how much risk I had taken and that it was luck that my stock had done well. I was completely ignorant about investing and thought I’d better get a financial advisor. I also learned a bit about index funds and how fees badly hurt returns.
Every one of the twelve financial advisors I interviewed charged high fees (it was a bear figuring them out) and advised against index funds! I knew this was wrong and concluded I had to do my own investing. I was terrified! But I kept reading and learning and I started to see I was making it much harder than it needed to be. I set up a simple, very low-cost, diversified portfolio that I understood and that has done very well. I spend less than 8 hours a YEAR on my investments.
I started looking at investments owned by my friends and family and all of them had been sold poor-performing, expensive funds. Not one had a clue what they were paying in fees. Most thought…nothing. So I started helping people learn, and it turned out to be so much fun! I recently started a website that shows people how to use Morningstar to look up information about their funds and learn how to do their own investing.
www.saveyournestegg.com
What’s the best part of taking control of your own financial decisions?
It’s a four-way tie! Saving all the fees (literally hundreds of thousands of dollars over time), knowing what is happening to my money, the self-confidence I earned and being able to help people.
Here’s something a ‘financial advisor’ will never tell you: Objective studies are showing that people using ‘financial advisors’ usually get much lower returns than those doing their own investing. Here’s one:
http://papers.ssrn.com/sol3/papers.cfm?abstract_id=616981
What’s the best advice you’d give someone who is intimidated by choices or “experts”?
I think we all start out intimidated! The industry is set up to intimidate us. Ignore the noise. You can set up a great asset allocation with 4 - 6 funds and there are free tools to help you do that. For example:
https://personal.vanguard.com/us/planningeducation/general/PEdGPCreateHwToCreatePlnContent.jsp
Just honestly assess your risk tolerance (my site has links to several quizzes) so you won’t panic and sell low. And, don’t chase past returns! Read a good book, like this one:
http://www.amazon.com/Bogleheads-Guide-Investing-Taylor-Larimore/dp/0471730335
It is so important that people take responsibility. I know how much people want to trust their ‘Financial ADVISOR’, but that name is very misleading. 95% of ‘financial advisors’ are brokers - salesmen that work for a firm, not you. They make no money selling low-cost, no-load index funds unless they charge an ongoing % of assets (wrap fee) which ruins the benefit of low-cost funds. My opinion: If you must, use a fee ONLY (not fee BASED) planner to set you up and pay a flat fee or one time fee, not a percent of assets. If you have a special need, find an expert in that area and pay them by the hour.
This scares me: The safe withdrawal rate in retirement is usually considered to be 4% BEFORE CONSIDERING FEES. (This is what you can safely withdraw from your investments and not run out of money before you die). It’s typical for clients to pay 2 - 3% of their investments in wrap, commission and fund fees. What does that leave the retiree? (Here is a tool to help people find out: http://fireseeker.com/firecalc.php )
Figure out (or get in writing) every single fee you pay, including the cost of turnover within your fund, which is not disclosed in your expense ratio. Add up the fees and know what you pay dollar-wise every month. Would you write a check for that amount every month?
What do you discuss in your Geezeo group?
After many years of research I have come to the conclusion that much of the financial advice industry is a sham. As you might imagine, that makes for interesting discussions.
I bet! Thanks, Suzanne, for discussing this often overlooked part of longterm financial planning. If you’d like to discuss these and other topics with Suzanne or others in her group, please see “About Financial Advisors”.